The week@work – Mark Zuckerberg’s parental leave, Ruth Bader Ginsburg and Gloria Steinem have lunch, and 29 words to avoid in an interview

The stories selected from this week@work include Mark Zuckerberg’s decision to take two months of parental leave, a conversation between Supreme Court Justice Ruth Bader Ginsburg and Gloria Steinem, and advice on words to avoid in an interview.

Mark Zuckerberg’s choice to ‘lead by example’ and step away from work to care for family may signal to Facebook employees and other CEOs that the world is finally changing for dual career parents.

Covering the story for Wired, journalist Julia Greenberg wrote:

“Zuckerberg is perhaps the most prominent chief executive of a major public tech company to take this much time off following the birth of his child. That’s important, because executives set the tone for a company (and, in some ways, the country) when it comes to balancing work and family.

Like some other major tech companies, Facebook already offers new parents a parental leave plan considered very generous by US standards. New parents at Facebook can take four paid months off. They receive benefits such as $4,000 for each child born or adopted. As we’ve written before, however, employees may feel reluctant to take advantage of such plans if their companies don’t have a culture that encourages taking time off. And company culture typically comes from the top.

 Let’s hope more companies will offer new parents more leave, and that dads will be able to follow his lead.”

One of the highlights of The New York Times Sunday Style section is the ‘Table for Three’ feature. This past week, Philip Galanes shared the conversation between Supreme Court Justice Ruth Bader Ginsburg and Gloria Steinem.

I recommend reading the complete interview, if for no other reason than to provide a historical context for the current conversation on gender discrimination in the workplace. Here is a short excerpt.

PG: One of the cleverest things you did as a litigator was demonstrate how rigid gender roles harm men as much as women.

RBG: There was an interesting case this court decided in the first year Justice O’Connor was on the bench, about a man who wanted to go to the best nursing school in his area, but it was women-only. You could read between the lines what she understood: There was no better way to raise pay for women in nursing than to get men to do it.

GS: Equal pay for women would be the biggest economic stimulus this country could ever have. Big-time profits are being made from gender roles as they exist. It would also be win-win because female-headed households are where children are most likely to be poor.

PG: Last subject: You are both bridge builders. Justice Ginsburg on the court; and Gloria, with a sea of men and women over the years. Any advice for getting along with people who disagree with us to the core — like Justice Scalia?

RBG: Last night, my daughter and I got a prize from a women’s intellectual property group, and Nino [Scalia] was in the video, saying his nice things about me. He’s a very funny man. We both love opera. And we care about writing. His style is spicy, but we care about how we say it.

GS: I think Ruth is better at getting along with people with whom we profoundly disagree. I feel invisible in their presence because I’m being treated as invisible. But what we want in the future will only happen if we do it every day. So, kindness matters enormously. And empathy. Finding some point of connection.

Moving to the job search, Jacquelyn Smith writing for Business Insider provides us with a list of ’29 words you should never say in a job interview’. Drawing on tips from Michael Kerr, here’s a sample:

“‘Money,’ ‘salary,’ ‘pay,’ ‘compensation,’ etc.  Never discuss salary in the early stages of the interview process, Kerr says. “Focusing on the salary can raise a red flag with potential employers that you are only there for the money and not for any deeper reasons,” he says. “More and more, employers are looking for people who align with their mission and values.”Negotiations can and should be done after — or at the end of — the interview phase.

‘Weaknesses’ or ‘mistakes’   Never voluntarily talk about your weaknesses unless they ask you with the standard interview question, ‘What’s your biggest weakness?'” says Kerr. And don’t bring up mistakes you’ve made at work, unless you’re talking about them to show how you’ve made significant improvements.”

Two other articles of interest were published on the Fast Company site this week:

‘Where Google, Apple and Amazon employees want to work next’Lydia Dishman

‘The World’s Five Biggest Employers Aren’t Who You Think’Charlie Sorrel

One more thing…

This past summer I celebrated July 4th in Brussels. It’s one of my most favorite cities in the world. The people I met in shops and restaurants are in my thoughts this weekend. Be safe.

What are you planning to do after graduation?

It’s the question that can cause one to instantly lose their appetite. It’s Thanksgiving and just as you are about to digest your first bite of turkey, someone decides it’s the perfect time to quiz you on your plans after graduation.

Here are a few ideas to manage the conversation.

If you have a job offer, focus on discussing your plans for starting your career. You may find that family and friends have contacts within the organization or career field you are entering. Ask for names and start to build your professional network.

If you have recently started your job search, share your experience to date and ask for advice. My favorite response is “I am considering a number of options, what ideas do you have for me?” This turns the question around and you may gain some new insight in the responses you receive.

Let’s say you have been focused on midterms and getting through the semester. You haven’t started to look for a job or internship. You may still be undeclared, considering a variety of concentrations. Ask for advice. Talk about the classes you enjoy the most and your activities outside the classroom. This gives people a starting point to respond and suggest possible options.

Whenever possible, give people something they can work with. The more specific you can be in talking about what career interests you have, the better the chance they will be able to help and provide a referral. Bring home a few copies of your resume. I am not suggesting you leave them on the dining room table, but it is a good idea to be prepared.

Planning for the Thanksgiving Career Conversation

It’s the annual celebration of Thanksgiving, that time of year when families get together and complain about dissatisfaction with work. What if we approached the holiday season as an opportunity for taking action on shelved career plans?

We tend to think of the holidays as a time to get away from our workplace. And yet, it can be a time to reconsider career choices and solicit input from family and friends.

Let’s reimagine the pre or post-dinner conversation that has previously been a competition to demonstrate who has the worst boss, longest hours, deadest of dead end jobs. Consider a conversation where you identify your spot on your career timeline, articulate your goals and ask for guidance on next steps.

Your friends and family are your most trusted advisors. They’re the folks who know all your faults and are still there. Don’t waste their time with a whining session. Respect their abilities to listen and share feedback.

Start with the past year and what you have accomplished. Even in the worst job situation we can salvage a few learning experiences, from both failure and success. Come up with a way to communicate your skills, leaving out acronyms, to enable folks to envision how your strengths apply across fields.

Next, recall that dream job that has been tantalizing you, but disappears in the fog of the everyday demands of the workplace. Got it? Now you have your baseline and end goal. Don’t be shy about sharing it.

What’s missing? The interim steps to get you from point A to point B.

And this is where those negative conversations turn into positive and productive discussions. Now that you have shared your goals, folks are empowered to help: adding to your list of skills based on a long term view of your career, providing input on strategy and offering connections to keep the conversation going after the holidays.

It’s not just the folks who are contemplating career transition that can benefit from these holiday interactions. If you think all is well in your career, a close confidant can often detect warning signs you may be missing in your optimism.

The real value of your family/friends ‘board of advisors’ is their ability to hold you accountable to your dream. You will see them, same time next year, and they will ask you how far you’ve travelled on the road to your destination.

 

 

The ‘costumes’ of our workplace – “Every Day is Class Picture Day”

What will you wear to work? It’s that time of year when we choose an alternate identity to celebrate Halloween. It reminds us that when we choose a career, we also choose a daily ‘costume’, identifying us as a working member of an organization.

Dress is a visible signal of career transition. Walk through a college campus and you can easily identify the seniors heading to an interview, riding bikes and skateboards clad in black suits with backpacks.

Dress is an outward symbol of an organization’s culture. As you begin the job search process, think about what your everyday wardrobe will look like. Does the ‘dress code’ fit with your personality and image?

Appearance matters and social media is influencing perception of our ‘personal brand’. Author Jennifer Weiner wrote an OpEd for The New York Times in May, ‘The Pressure to Look Good’. She described how social media has transformed the ‘image’ of writers, and women.

“The visual footprint of a writer was until recently limited to a postage-stamp-size author photo. Yes, you’d get dressed up for your book tour, if your publisher was generous enough to fund one, and for television appearances if you were lucky enough to have them. But in terms of your day-to-day work life, your looks didn’t matter. That made the job extra-appealing for those of us who realized early on that the path of the supermodel would not be ours to walk.

Then along came cellphones with built-in cameras. And blogs and Facebook and Twitter. Suddenly, you weren’t just that one tiny picture, you were every picture anyone might happen to want to snap, and to post and pin and share, images that would be tweeted and retweeted, scrutinized and commented upon and invoked to dismiss you as jealous, overweight, bitter, sexually frustrated and, maybe, illogically, also a sexually promiscuous hag. For some critics, a woman’s looks remain the first place they’ll go when they disagree with her opinions.

It used to be that, generally speaking, we all knew the occasions that required us to look good.

Now? Every day is Class Picture Day.”

OK, appearance matters but does what we wear effect how we work? Joe Pinsker writing in The Atlantic found research to support ‘Wearing a Suit Makes People Think Differently’.

“Clothes, it appears, make the man perceive the world differently.”

“A new study looks specifically at how formal attire changes people’s thought processes. “Putting on formal clothes makes us feel powerful, and that changes the basic way we see the world,” says Abraham Rutchick, an author of the study and a professor of psychology at California State University, Northridge. Rutchick and his co-authors found that wearing clothing that’s more formal than usual makes people think more broadly and holistically, rather than narrowly and about fine-grained details. In psychological parlance, wearing a suit encourages people to use abstract processing more readily than concrete processing.”

We have come a long way since John T. Molloy provided career wardrobe advice in his 1977 book, ‘Dress for Success’. A social media footprint has become a public relations tool in developing a professional reputation.

Do the research. Use any opportunity to observe workers in your field. Take your cues from both entry level employees and senior executives. There are some who believe you should dress for your next level. The main thing is to enhance your image, not cause a distraction. You want your managers and colleagues to value your opinions and ideas, not be distracted by your ‘costume’.

If you are uncomfortable in the ‘costume’ of your employer, other things may not be fitting as well. It may be an early signal that it’s time to change more than your threads.

The week@work – writer’s rooms and publishing lack diversity, alternatives to academia, what scares us most and the number one mistake job seekers make

As the world turned this week@work, journalists continued to highlight the lack of diversity in the workplace: in the writers rooms of TV, the publishing industry and tech. The National Endowment for the Humanities announced a grant initiative to align graduate education with employment prospects.  A survey from Chapman University identified our top fear as corruption of government officials (unemployment and public speaking being way down on the list). And a CEO offered advice on the one mistake job seekers make.

Things are not looking good on the diversity front. Aisha Harris reporting on Slate.com, investigated the lack of progress on diversity behind the camera, in the rooms where plot and dialogue are created for your favorite TV shows.

“A Writers’ Guild of America report released earlier this year noted that staff employment for people of color actually decreased between the 2011–12 season and 2013–14 season, from a peak of 15.6 percent to 13.7 percent. The number of executive producers of color also decreased in those seasons, from 7.8 percent to 5.5 percent. While the 2014–15 season may have seen those numbers increase thanks to the addition of a few shows with diverse casts, such sharp declines demonstrate how tenuous progress in Hollywood can be.

…the television industry, like most creative industries (including journalism), pays lip service to “diversity” while very little actually changes. Even as the hottest show on TV boasts a majority-nonwhite writing staff, the work of vigorously recruiting non-white writing talent is still confined to a narrow pipeline: Diversity departments and fellowships help to fill one or two designated diversity slots on each staff. And that’s just the start of the problem: As writer after writer revealed, even when writers of color make it into that pipeline, the industry hasn’t gotten much better at making them feel as though their voices matter.”

Jim Milliot, the editorial director for Publishers Weekly, reported on their annual publishing industry salary survey. While the results indicated younger employees may be replacing the old guard, the workforce is still predominantly white.

“If publishers are indeed recruiting a new generation of employees, they do not appear to be hiring minorities. The share of survey respondents who identified themselves as white/Caucasian was 89% in 2014, the same as in the previous year. Asians remained the second-largest ethnic group within publishing, accounting for 5% of respondents in 2014, up from 3% the previous year. With the survey finding no real change in the racial composition of the workforce, it is no surprise that only 21% of respondents felt that strides had been made in diversifying the industry’s workforce in 2014. A much higher percentage, however, said they believe the industry has made progress in publishing titles by nonwhite authors and titles aimed at more diverse readers.”

One other article of interest on the diversity topic was written by Vauhini Vara for Fast Company and details Pinterest’s efforts to “fix its diversity problem”. She chronicles the various efforts to identify recruitment channels over the past two years and the lack of progress in diversifying the workplace. “There is lots of hope but little certainty about what works.”

The common thread in all of these ‘lack of diversity’ conversations is the ‘wishful thinking’ for a quick fix. The majority of the careers covered in these articles are filled by ‘contract’ employees. The hiring is tied to a project. When the next project begins, folks hire their trusted colleagues from previous gigs and there are few openings for a newbie. Diversity requires a long term investment in education, internships and mentoring – creating a new career pipeline.

One solution I personally observed in my corporate life was when a senior exec tied business unit management compensation to diversity targets. If you are rewarded for diversity – hiring and retention – there is a better chance for success. It’s not brain surgery; it’s a matter of priorities.

Academia is another workplace that has continued to struggle with diversity issues, driven in part by an outdated tenure process and lack of career transition in senior faculty ranks. As students continue to enroll in PhD programs, their predecessors compete for the few faculty openings and get by cobbling together a mosaic of ‘contract’ adjunct positions. Until now, it was taboo for a grad student to speak out loud about pursuing a career outside the ivory tower.

Colleen Flaherty reports for Inside Higher Education on the National Endowment for the Humanities recognition of diminishing tenure-track options and a proposal to explore alternatives.

“Critics have long complained about doctoral education in the humanities, saying that it takes too long and no longer reflects the realities of graduates’ employment prospects. In other words, graduate humanities programs are still largely training students to become professors at major research universities, when the vast majority won’t, given the weak tenure-track job market.

“We know that the traditional career track in the humanities, in term of numbers of available positions, is diminished — that scenario has changed quite dramatically over time,” William D. Adams, NEH chairman, said in an interview. “So we’re reacting to that in trying to assist institutions in providing a wider aperture for their students to think about careers beyond [academe].”

Based on the workplace issues we experience and read about, it may come as a surprise that workplace concerns are not at the top of this year’s Chapman University survey ‘America’s Top Fears 2015’.

Cari Romm summarized the survey methodology and results in an article for The Atlantic.

“For the survey, a random sample of around 1,500 adults ranked their fears of 88 different items on a scale of one (not afraid) to four (very afraid). The fears were divided into 10 different categories: crime, personal anxieties (like clowns or public speaking), judgment of others, environment, daily life (like romantic rejection or talking to strangers), technology, natural disasters, personal future, man-made disasters, and government—and when the study authors averaged out the fear scores across all the different categories, technology came in second place, right behind natural disasters.

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In the last article of the week, Business Insider writer Jacquelyn Smith, interviewed Liz Wessel, CEO and Co-founder of WayUp and discovered the biggest mistake job seekers make.

“People are generally far too modest,” she says. “If there’s ever a time to brag, it’s during your job search and interviews. You need to state your accomplishments and show how your work led to awesome outcomes for your companies. Remember, you need to convince your interviewer that, out of all the applicants the company is considering, you’re their best bet.”

If you don’t take credit for your work and accomplishments, no one is going to give you the benefit of the doubt for being modest, Wessel adds. “And if you don’t show proof of your accomplishments, you won’t stand out.”

The reason this “mistake” is so common, she says, is that a lot of people are good at being “team players,” and therefore try to share the credit. “In a lot of cases, this is a great instinct, and while it’s obviously important to work well in a team setting, it’s also important to convince an employer to hire you, not your entire team.

The message in the week@work themes: those who are confident in their talent and able to articulate their value to an organization have the potential to contend for work in writing, publishing, tech and academia. But the playing field is not level and winning the coveted spots will ‘take a village’: committed employers, dedicated mentors, paid internships, educational outreach and community visibility.

What do you want to be when you grow up?

Where do the remnants of your childhood dreams reside? In the back of a closet? In a pile of boxes in a storage locker? In the memory of a childhood hero? Or, is there a kernel of that imagined life germinating in your days @work?

When we get stuck in our careers it makes sense to step back and imagine our work in the eyes of a five year old. Most of us are probably not dressed in the costumes of our earliest aspirations, but taking a look back at a photo of our pre-school self might provide the starting point for redirecting our career GPS.

We spend a lot of time in our lives fulfilling the expectations of others. In school we excel to please teachers and parents, we compete to attend the ‘right’ college to impress our peers, and we contend with other candidates to land the ‘best’ job offer. The process can become an end in itself, and one day we are sitting at our desk wondering how we arrived.

Rewind. What did you want to be when you grew up? Is there an element of that wish that links to the career decision maker you are today?

Maybe the opportunity to be the prima ballerina with the New York City Ballet is no longer an option, but could your dream of the dance connect with an alternative artistic career choice?

Start with small steps. Talk to people who actually are @work in your imagined dream job. What’s the reality? Could you test your interest with an internship or volunteer experience before you abandon your current source of revenue?

When we are young our career fantasies are limitless. We haven’t encountered any opposition to our imagination. That picture of our five year old self is a ‘screen shot’ of us before brick walls. Adults didn’t take our plans too seriously and encouraged our wildest dreams.

Now, you are the adult, looking at the photo of yourself BBW (before brick walls). What has happened over time between that image and today’s selfie? Maybe it’s time for the two of you to have a conversation about what’s next.

Finding your passion is not terrible career advice

When we talk about passion@work we talk about ‘fit’. If we trivialize the importance of dedication, we devalue enthusiasm and energy in the workplace. Suggesting that someone follow their passion is not bad career advice.

Yesterday, New York Post journalist Mackenzie Dawson added her voice to the doubters.

“But for all its good intent, “Find your passion” can actually be pretty lousy career advice — and it usually doesn’t leave people feeling as though they’re any closer to finding something they really like doing.

The problem with “finding your passion” is that it’s completely overwhelming — kind of like starting the next Facebook — and face it, most of us aren’t the next Mark Zuckerberg. That’s because the idea of “finding your passion” is completely overwhelming — kind of like heading off to “paint the Sistine Chapel” or “start the next Facebook.”

Her argument is that this advice sets folks up to fail. OK. But how do you learn if you don’t try? And, BTW, most of us embark on passions that are far more manageable than starting the next Facebook. I’m reminded of a conversation I had at a reception a couple of weeks ago with a NYC charter school principal who has found her bliss and whose excitement was downright contagious.

This is what finding your passion is about: finding that place@work where you learn, grow and thrive.

Ms. Dawson’s article found support in quotes from recruiting firm ReWork co-founder, Nathaniel Koloc.

“A lot of people don’t know what their passion is — it’s a monolithic way to describe a career. Also, careers don’t work like that directly,” says Nathaniel Koloc, co-founder of the progressive recruiting firm ReWork. “Your career grows as you learn to give more value. Also, it’s misleading to imply that simply because you like to do something, other people will value it enough to pay you. At the end of the day, you’re talking about the marketplace.”

Instead of the dreaded P-word, Koloc recommends approaching your career choices from a different perspective, and asking yourself two main questions: “Where will I learn more?” and “Where will I provide more value?”

Not sure the charter school principal would agree, and I would offer that her workplace offers both lifelong learning, and adds significant value to the lives she touches daily. A calling, career is not always about the marketplace.

No one would offer advice to knowingly set someone up for failure. Success is an evolution built on learning and experience. Passion and value and learning are not mutually exclusive terms.

One more thing. Mr. Koloc currently serves as the Director of Talent and Acquisition & Development for ‘Hillary for America’. I always thought that political campaigns were the vortex of commitment and passion @work.

Telling someone to pursue their dream is never bad advice. Suggesting they understand the financial implications of their decision is prudent. Doing what you love is priceless.

The week@work Leadership lessons from Pope Francis, John Boehner and Martin Winterkorn

During this week@work three leaders representing the religious, legislative and corporate sectors, demonstrated their leadership strengths and weaknesses on the global stage.

Pope Francis on a visit to the United States, challenged national and world leaders to take the lead on major global issues. One of those leaders, John Boehner, internalized the advice and resigned his position as Speaker of the House and Member of Congress the following day. At the same time as the Pope was demanding action on the environment, Martin Winterkorn, the CEO of Volkswagen resigned as his company became the latest example of corporate fraud at the expense of ‘our home’.

On Friday, Pope Francis addressed the General Assembly of the United Nations urging world leaders to provide the essential minimum: lodging, labor and land as well as education, religious freedom and civil rights. It was his use of a quote from the poem, ‘El Gaucho Martin Fierro’ which could be easily applied to the competitive atmosphere of corporate life.

“…government leaders must do everything possible to ensure that all can have the minimum spiritual and material means needed to live in dignity and to create and support a family, which is the primary cell of any social development. In practical terms, this absolute minimum has three names: lodging, labor, and land; and one spiritual name: spiritual freedom, which includes religious freedom, the right to education and other civil rights.”

“War is the negation of all rights and a dramatic assault on the environment. If we want true integral human development for all, we must work tirelessly to avoid war between nations and between peoples.”

El Gaucho Martín Fierro, a classic of literature in my native land, says: “Brothers should stand by each other, because this is the first law; keep a true bond between you always, at every time – because if you fight among yourselves, you’ll be devoured by those outside”.

The Pope once again communicated the urgency to protect the environment. “Any harm done to the environment, therefore, is harm done to humanity.” Simultaneously, the global story of Volkswagen violating emission standards by using sophisticated software in diesel models to ‘trick’ environmental testing was made public.

“In 2012, a group of researchers at West Virginia University won a $50,000 grant from the International Council on Clean Transportation to do performance testing on clean diesel cars. Arvind Thiruvengadam, a research assistant professor in mechanical and aerospace engineering, told NPR this week that the team was merely excited do the research—which involved driving the clean diesel cars outside the lab—and write a journal paper based on the data. They never expected that they would discover one of the biggest frauds in automotive history.

When Thiruvengadam and his colleagues tested Volkswagen’s clean diesel cars, they found discrepancies up to 35 times the expected emissions levels. The researchers suspected cheating, but couldn’t be sure. David Carder, another researcher on the West Virginia University team, told Reuters that the fallout at hand is surprising because this data was made public over a year and a half ago.”

Are you following this? In 2012 – that’s three years ago – academics accidentally discovered one of the biggest frauds in automotive history. And yet, in those three years, the CEO of Volkswagen, Martin Winterkorn maintains he didn’t have a clue.

“I am shocked by the events of the past few days. Above all, I am stunned that misconduct on such a scale was possible in the Volkswagen Group.

As CEO I accept responsibility for the irregularities that have been found in diesel engines and have therefore requested the Supervisory Board to agree on terminating my function as CEO of the Volkswagen Group. I am doing this in the interests of the company even though I am not aware of any wrong doing on my part.

Volkswagen needs a fresh start – also in terms of personnel. I am clearing the way for this fresh start with my resignation. I have always been driven by my desire to serve this company, especially our customers and employees. Volkswagen has been, is and will always be my life.”

Leading by resignation. Nice try. It’s the culture that defines behavior and that’s set at the top. Whatever the vision Mr. Winterkorn communicated to shareholders, the means to the end derailed the company and the reputation of a respected brand. His accountability ended with an exit. Not the best lesson in corporate governance.

On Friday morning, as the Pope was about to address the United Nations, word leaked that the Republican Speaker of the House of Representative, John Boehner was resigning.

“My first job as speaker is to protect the institution,” Mr. Boehner said. “It had become clear to me that this prolonged leadership turmoil would do irreparable harm to the institution.”

Here is the perfect example of ‘fighting among yourselves to the advantage of your outside adversaries’. Apparently moderate, constructive, cooperation is not valued in the legislative branch of the U.S. government. When the folks at the extremes have the ability to create distraction and avoid the real work in their job description, is it the role of a leader to step aside to protect the institution?

What are the leadership lessons of this week@work? If you follow the lead of Pope Francis and are a bit more humble, listen to your constituency and lead by example you get it. If you are not paying attention, you will end up with a legacy of scandal. In the end, no matter how hard you try to lead, when values disconnect, it’s time to go.

The topic of leadership was also in the air with the publication of the Inc. magazine annual survey of executives in the fastest growing private companies, ‘Inc. 500 CEOs are more concerned with managing growth than with politics

“Which attribute is most accurate in describing your success? See opportunities – 40%, Persistence – 38%, Leadership ability – 10%, Salesmanship – 4% and Understand basic business principles – 8%.”

Seventy percent are in favor of raising the minimum wage.”

These CEOs are almost unanimous in their positive view of economic opportunity, but still struggle with leadership skills. Among the shortcomings: patience, the ability to communicate consistently, and manage well.

I think it’s safe to say that we will not be Pope. And most of us will not sit in the C Suite or behind the President during the State of the Union Address. But in our corner of influence, we can demonstrate the traits of a strong leader: humility, empathy, confidence, consistent communication, integrity, and fairness. And bonus points if you are a leader who can employ a quote from 19th century literature to make your point.

The ‘gig economy’ and ‘the new romantics’

The ground is shifting the foundations of our world@work. New economic models are emerging of mosaic careers where freelancing is the predominant driver of income. In order to flourish workers will have to reimagine their life@work and add skills previously delivered through full time employers. This is the conversation that should be taking place in corporate boardrooms, university classrooms, state legislatures and presidential debates.

Don’t believe me? How did you get to work? Uber? Where did you stay on vacation? Airbnb?

The initial repercussions of the new world@work are being felt in the halls of justice as folks try to fit old definitions of work and workers into new, entrepreneurial business models.

Sarah Kessler writing for Fast Company summarized the dilemma.

“What’s at stake with these lawsuits and protests? The very definition of “employee” in a tech-enabled, service-driven 21st century American economy. Gig economy companies do not own cars, hotels, or even their workers’ cleaning supplies. What they own is a marketplace with two sides. On one side are people who need a job done—a ride to the airport, a clean house, a lunchtime delivery. On the other are people who are willing to do that job. If Uber and other companies are going to be as big as some claim, a new deal has to be brokered, one that squares the legal rules governing work with new products and services. What benefits can you expect from a quasi-employer? What does it mean to be both independent and tethered to an app-based company? The social contract between gig economy workers and employers is broken. Who will fix it, and how, will determine the fate of thousands of workers and hundreds of millions of dollars.”

James Surowiecki writing in The New Yorker described just how difficult it is to define the difference between an employee and an independent contractor.

“We hear a lot these days about the gig economy, but the issue of whether a worker is an employee or an independent contractor has been the subject of intense legal battles for decades. The distinction can be surprisingly hard to make. The I.R.S. has a list of twenty factors that it takes into account, but other federal agencies have different criteria, as do most states. The fundamental issue is usually whether an employer has “control” over the work being done, but defining control isn’t always easy.”

This is where it begins in the U.S., in the court system. Meanwhile, entrepreneurs will continue to connect clients with products and hire workers who will supplement their income performing a variety of part-time professional services. Eventually the laws will catch up with the workplace reality. But in the interim, universities have to decipher the emerging skill set and prepare the next generation of workers for success.

Joseph Aoun, President of Northeastern University in Boston conducted an informal survey of the university community, tweeting the question, “What skills will graduates need for success in the gig economy?”

“…we can see five skills that will be invaluable for thriving in the gig economy:

Generativity: How to create something unique, be it a product, a service, or an idea. E.g., coming up with the idea for a widget.

Entrepreneurship: How to spot an opportunity and act on it effectively. Discovering a market for widgets.

Originality: How to view an existing subject through an unexpected lens. Realizing that the widget can be made more sustainably from recycled water bottles.

Interdisciplinary thought: How to bridge concepts from different fields to form new ideas. Combining engineering and design so that the widget is not only functional, but beautiful.

Dealing with ambiguity: How to confidently address a problem with no clear solution, often by using a blend of experience, intuition, and grasp of human nature. Faced with plunging stock prices, reinventing the company as a widget-sharing app.”

The ‘new gig workers’ will also need a basic understanding of business law and finance. Arun Sundararajan writing in The Guardian assesses the micro and macro implications of the new model.

“There’s certainly something empowering about being your own boss. With the right mindset, you can achieve a better work-life balance. But there’s also something empowering about a steady pay cheque, fixed work hours and company-provided benefits. It’s harder to plan your life longer term when you don’t know how much money you’re going to be making next year.”

In many countries, key slices of the social safety net are tied to full-time employment with a company or the government. Although the broader socioeconomic effects of the gig economy are as yet unclear, it is clear we must rethink the provision of our safety net, decoupling it from salaried jobs and making it more readily available to independent workers.”

Fundamentally, the new ‘gig worker’ will focus on human interaction vs. transactional activities. We are back to the core curriculum of a liberal arts education. The lawyers, politicians and business folk will figure out the structure and protections. The humanists will find job security in the ‘gig economy’.

David Brooks writing in The New York Times imagines the new world@work.

“What are the activities that we humans, driven by our deepest nature or by the realities of daily life, will simply insist be performed by other humans?”

“Secure workers will combine technical knowledge with social awareness — the sort of thing you get from your genes, from growing up in a certain sort of family and by widening your repertoire of emotions through reflection, literature and a capacity for intimacy.”

“I could imagine a time when young thinkers discard the strictures of the academic professionalism and try to revive the model of the intellectual as secular sage. I could see other young people tiring of résumé-building do-goodism and trying to live more radically for the poor. The romantic tries as much as possible to ground his or her life in purer love that transforms — making him or her more inspired, creative and dedicated, and therefore better able to live as a modern instantiation of some ideal.”

Gig learning is lifelong learning. We will need leaders in both education and business who will welcome the feedback of their constituencies and be nimble in their response to a world@work that is driven by human interaction in the relational and supported by technology in the transactional.

Do business majors have an advantage?

Does a particular major give you an advantage in today’s job market? If you were to look to the enrollments in professional school programs around the country you might come to the conclusion that there is a benefit to these ‘vocational’ programs.

Do you want to be an accountant or an engineer? Do you need an undergraduate business degree to find a job in business? If you want to be a filmmaker and didn’t get into a film program is your career over?

If you’re not planning to be an accountant or an engineer, it really doesn’t matter what you choose as an undergraduate major. What is important is that you choose a major that you enjoy. If you are actively engaged in your studies, you will do well and it will be reflected in your GPA. You should seek out internships that will give you an opportunity to demonstrate the practical application of your education.

David Brooks writing in The New York Times imagined an alternative universe to today’s trend to vocationalize higher education.

“Just once I’d like to have a college student come up to me and say, “I really wanted to major in accounting, but my parents forced me to major in medieval art.”

As I write this I know there are many of you who are doubters. But let’s look at your competition. With the exception of the University of Pennsylvania, none of the Ivy League schools have an undergraduate business major. Employers hiring at those schools are looking at traditional liberal arts majors.

Check out the bios of the folks who are leaders in your particular field. You may be surprised to see how many theater, philosophy and history majors are leading Fortune 500 organizations. And those filmmakers? How many of them have succeeded because they know how to tell a story and select a score to create the perfect visual image without knowing all the technical aspects of film?

The message here is to look at your undergraduate education as a time for intellectual exploration. There are so many career options, even in an economic downturn. It just does not make sense to narrow your choices prematurely. Take electives, get out of your comfort zone. Don’t go for the easy classes, take the ones that challenge you to think and stretch your capabilities. This is what will prepare you for the workplace after graduation.