Neil Armstrong @ USC and the Class of 2005

Ten years ago today, Neil Armstrong, the American astronaut and first person to walk on the moon, addressed the graduating Class of 2005 at the University of Southern California. The man who announced to the world, on a July afternoon in 1969, “Houston, Tranquility Base here. The Eagle has landed.” never mentioned his achievement.

The day was about the graduates. Not about the man who walked on the moon.

But even the youngest family member in attendance knew who was speaking. A little boy climbed up a grassy hill behind a giant screen projecting the event. He had not come to watch TV, but to see the astronaut for himself, in person. This was his connection to dreams beyond. “Mommy, that’s the man who walked on the moon.”

Can you imagine your life defined by one historical, ‘out of this world’ event?

There are few things today that take our breath away. We have forgotten the mysteries of space travel as we contemplate only the familiar. We go about our work day as a space station circles above, with no thought of the explorers at work outside our atmosphere.

On that May morning, the parents, graduates, faculty and staff shared an historic moment with a legend. And the legend expressed his doubts about his ability to give advice.

“I feel a sense of discomfort in that responsibility as it requires more confidence than I possess to assume that my personal convictions deserve your attention.”

He encouraged the graduates to “appreciate the elegance of simplicity” and continued his address following his own advice.

“The single observation I would offer for your consideration is that some things are beyond your control. You can lose your health to illness or accident, you can lose your wealth to all manner of unpredictable sources.

What is not easily stolen from you without your cooperation is your principles and your values. They are your most precious possessions and, if carefully selected and nurtured, will well serve you and your fellow man.

Society’s future will depend on a continuous improvement program on the human character. What will the future bring? I don’t know, but it will be exciting.”

His challenge to us all is to lead a life of continuous learning and continuous improvement, even after you have achieved your ‘signature’ career experience.

The Mysteries of Networking – Part One

How do you ask people to help you figure out what you want to do with your life? Everyone talks about networking being a critical skill in a successful job search, but few people do it well. Many people are just shy. Others feel intimidated by a process that seems to be asking for something without providing something in return.

A number of years ago I was working with an executive in the advertising industry. She had just been ‘downsized’ from her leadership position in a merger. As we discussed her next steps, it became clear that she had no confidence in her ability to reach out and connect with those who could help her build a bridge to her next assignment. Like many, she perceived networking as asking favors from strangers vs. a way to build relationships to sustain a career over time.

It doesn’t matter if you self-identify as an introvert or extrovert, networking is a challenge until you understand why you are doing it.

Start with the basics. Know your talents, abilities and aspirations. Then craft a short narrative to share with those you meet. Practice. If you don’t find yourself getting excited about your message, no one else will.

Put yourself out there. Online social networks offer a place to catalog your contacts, update your profile and share professional insights. They are not a replacement for social interaction. They are however, living organisms that need nurturing over time, not just when you experience a career drought.

Enroll in a continuing education course. Get involved in community activities. Join a professional network. These are all low risk opportunities to connect with others. Your goal is to find ways to relate to folks with common interests and lower the anxiety level when meeting strangers.

Professional networking is a way of connecting with people with a similar career interest; sharing information and contacts in the field. People love to talk about what they do. Don’t be intimidated, but be realistic in your expectations. In today’s workplace, the priorities of the work may take precedence over returning a call or email. Be sensitive to business cycles when asking for a meeting and be patient.

Be prepared for the conversation. This is not the time or place to ask for a job. It’s a time to listen, obtain good counsel and establish a foundation to continue the connection over time.

What can you give in return? An answer should organically grow from the discussion. It may not be a fair exchange at the time. But as you continue your networking activities you may find a reason to circle back and reconnect.

Networking is first person research. You know people. It’s time to start the conversation.

The week@work May 4 – May 10 The US economy improves, the best resume fonts, networking tips & stay@home dads

This week@work brought good news with the US Labor Department reporting the addition of 223,000 Jobs in April, lowering the  unemployment Rate to 5.4%. Wage gains have not kept pace, registering only a 0.1 percent gain last month. The New York Times reported on the “mystery of missing wage growth”:

“As the unemployment rate has dropped, many economists have kept predicting that substantive pay increases would come soon. But as long as wage gains remain just around the corner, their absence is expected to fuel increased public frustration and become a central issue in the presidential campaign.”

“The difference between where we are now and where we were in the 1990s is that the prosperity then lifted more boats,” said Labor Secretary Thomas E. Perez. “The unfinished business of the recovery is wage growth. Too many people are working a 50-hour workweek and getting their food at a food pantry.”

If you are currently on the job market, your resume is your calling card, and Bloomberg Business suggests the best and worst fonts to use.

“A résumé, that piece of paper designed to reflect your best self, is one of the places where people still tend to use typeface to express themselves. It does not always go well, according to people who spend a lot of time looking at fonts.”

“We went digging for a complete set of professionally fly fonts and returned with just one consensus winner: Helvetica.”

“If you are very experienced, use Garamond to get your long rap sheet to fit into a single page.”

You have your resume, the job market is improving and you’re off to an industry networking event. Fast Company published founder and CEO of Circle Bank, Manoj Ramnani’s strategies to prepare for the event, ‘work’ the event and follow-up after the event.

“To get the most from these events, there’s quite a bit of front-loaded strategizing and after-the-fact upkeep. Think long-term goals, a slow burn, and you’ll approach these events with a much more productive attitude.”

“Identify your goals. Know who’s coming and reach out. Define your value.”

The last item this week@work tells the first-person account of ‘stay at home dad’, Liam Robb O’Hagan.

“Two years ago, I flew through Heathrow airport in London. On my arrivals card, I listed my occupation as stay-at-home dad.

The Customs and Immigration Officer, who was trained in the finer art of welcoming visitors to the country — or friendly chit-chat as normal people call it — made the comment that he had never seen that occupation listed before. I had to admit that it was the first time I could remember offering it as my profession.

I still find calling myself a stay-at-home dad awkward. My discomfort doesn’t make it any easier when I have to answer the question, “What do you do?” I’ll often couch my answer in the phrase, “Right now, I am a stay-at-home dad.” Perhaps I’m doing this in the hope that will give the inquirer license to delve into my distant past or just talk about the weather.”

As much as we resist, in social settings our work defines us. ‘What do you do?’ is a question that creates a first impression.

The occupation of ‘stay at home dad’ is a critical to the future of our society as ‘stay at home mom’. Many entrepreneurs and  professionals ‘work from home’. Maybe it’s time to include parents in this category. They don’t ‘stay at home’, they ‘work from home’.

The Saturday Read – Pico Iyer ‘The Art of Stillness’

This weekend’s ‘Saturday Read’ encourages us to “live outside conventional ideas”, as designer Philippe Starck describes how he maintains his innovative perspective. “I live alone mostly, in the middle of nowhere.”  ‘The Art of Stillness, Adventures in Going Nowhere’ is author Pico Iyer’s continued exploration of ‘staying put’ that began with his 2011 article, ‘The Joy of Quiet’.

“In barely one generation we’ve moved from exulting in the time-saving devices that have so expanded our lives to trying to get away from them — often in order to make more time. The more ways we have to connect, the more many of us seem desperate to unplug. Like teenagers, we appear to have gone from knowing nothing about the world to knowing too much all but overnight.”

In ‘Art of Stillness’, Iyer describes himself “As one who’d been crossing continents alone since the age of nine, I’d always found my delight in movement; I’d even become a travel writer so that my business and my pleasure could become one.”

He describes his book as “simply about how one person tries to take care of his loved ones, do his job, and hold on to some direction in a madly accelerating world.”

He tells the story of his visit to the Mt. Baldy Zen Center outside Los Angeles to interview singer-songwriter Leonard Cohen. It’s the encounter and result that give the book it’s center. Leaving the retreat he reflects:

“…not many years ago, it was access to information and movement that seemed our greatest luxury; nowadays, it’s often freedom from information, the chance to sit still, that feels like the ultimate prize. Stillness is not just an indulgence for those with enough resources – it’s a necessity for anyone who wishes to gather less visible resources.”

He shares his journey in both written and photographic narrative. His images invite the reader to his ‘Nowhere’. Near the end of the book he shares his conclusion:

“It’s only by taking myself away from clutter and distraction that I can begin to hear something out of earshot and recall that listening is much more invigorating than giving voice to all the thoughts and prejudices that anyway keep me company twenty-four hours a day. And it’s only by going nowhere – by sitting still or letting my mind relax – that I find the thoughts that come to me unbidden are far fresher and more imaginative than the ones I consciously seek out.”

“Nowhere has to become somewhere we visit in the corner of our lives…”

Find a corner in your life and enjoy “The Art of Stillness”.

‘Success’ a poem by Bessie Anderson Stanley

The Friday poem this week is ‘Success’ by Bessie Anderson Stanley. Written in 1905, it was the prize winning submission for an essay contest answering the question, ‘What constitutes success?’. Often misattributed to Ralph Waldo Emerson and Robert Louis Stevenson, researchers have confirmed that Ms. Stanley is the original author. The poem appears on her headstone in the Lincoln, Kansas cemetery.

The definition of success is a personal signature, linked to an individual’s value system. Consider your definition as you read ‘Success’.

Success

He has achieved success

who has lived well,
laughed often, and loved much;

who has enjoyed the trust of
pure women,

the respect of intelligent men and
the love of little children;

who has filled his niche and accomplished his task;

who has left the world better than he found it
whether by an improved poppy,
a perfect poem or a rescued soul;

who has never lacked appreciation of Earth’s beauty
or failed to express it;

who has always looked for the best in others and
given them the best he had;

whose life was an inspiration;
whose memory a benediction.

Bessie Anderson Stanley 1904

“Envisioning the non-obvious makes things unexpected”

Have you ever made a career move that had family and friends questioning your motives? Federica Marchionni became the CEO of apparel company, Lands’ End in February, leaving an executive position as President of US Operations at luxury brand Dolce & Gabbana.

Her career started in the telecommunications industry and led to an executive assignment at Ferrari before her move to D&G in 2001. Now she leads an organization with significant challenges after the company was spun off by parent Sears in 2014.

The ‘CBS This Morning’ news program reported on her move in a pre-taped interview:

“Marchionni is leading the company while splitting her time between New York and Wisconsin. From small town to Times Square, Marchionni is able to navigate two very different worlds.

“And I like it. And what I said is that envisioning the non-obvious makes things unexpected. And, of course, this wasn’t an expected choice. But only when you do take chances, you can grow,” she said.”

Take a minute to think about successful folks you have met. Why are they good at what they do? They take regular excursions away from their comfort zone. They make the ‘unexpected’ choice. They risk failure and professional reputation to achieve their definition of success.

In the case of Ms. Marchionni, her company is based in Dodgeville, Wisconsin but her office is in New York. She made a career choice that family and friends questioned, but her decision was not made in a void. Prior to joining Land’s End, she was familiar with the product line and supportive of the company founder’s commitment to the environment.

At the recent ‘Women in the World Summit’ she shared her vision for Land’s End:

“As the new CEO of Lands’ End, I want to lead this amazing American iconic company to become a meaningful global lifestyle brand. Meaningful in the way we conduct our business, in the way we make decisions, the way we inspire people (in our) community and the world.”

How will she accomplish her goals?

Speaking with CBS News: “The founder always said that if you take care of your people, if you take care of your customer, the business will take care of itself. And I totally, totally agree with that.”

Not all of us are contemplating ‘C-Suite’ employment packages, but we can learn from leaders who transition from one company to another.

Understand the culture, the product, the financials and the customer. Research will give you all the information you need before you accept a position.

Own the decision, even if friends and family are skeptical. Trust your gut.

Embrace change. Really. Corporate life today takes place in the world of the unexpected. That’s not a choice.

Do you deserve the extra cookie? Leadership lessons from Michael Lewis’ Commencement Address

‘Don’t Eat Fortune’s Cookie’ was the title of the 2012 Princeton University commencement speech delivered by alumnus Michael Lewis. His message: “recognize that if you have had success, you have also had luck — and with luck comes obligation.”

Michael Lewis graduated from Princeton with a degree in art history believing he “was of no possible economic value to the outside world”.

The experience of writing his senior thesis introduced him to the possibility of building a career on his talent for words. With no experience and little encouragement from his thesis professor:

“I did what everyone does who has no idea what to do with themselves: I went to graduate school. I wrote at nights, without much effect, mainly because I hadn’t the first clue what I should write about.”

And one night he makes a connection at dinner and ends up working as a derivatives expert at the financial firm, Salomon Brothers. Two years later he realizes he has found something to write about.

“I didn’t need to think about it. I knew what intellectual passion felt like — because I’d felt it here, at Princeton — and I wanted to feel it again. I was 26 years old. Had I waited until I was 36, I would never have done it. I would have forgotten the feeling.”

Imagine, reader with the perfect resume and highly regarded credentials, that the luck of a seating arrangement could lead you to a position that allows you, in time, to connect the dots back to your passion.

“People really don’t like to hear success explained away as luck — especially successful people. As they age, and succeed, people feel their success was somehow inevitable. They don’t want to acknowledge the role played by accident in their lives. There is a reason for this: the world does not want to acknowledge it either.”

But accidents do happen and the best you can do is consistently put yourself in front of the oncoming ‘career possibilities’ truck.

And now, about the cookies. The leadership lesson is humility, and Mr. Lewis illustrates with a story of a ‘teamwork’ exercise.

Two Cal researchers recruited students for an experiment.

“…they broke the students into teams, segregated by sex. Three men, or three women, per team. Then they put these teams of three into a room, and arbitrarily assigned one of the three to act as leader. Then they gave them some complicated moral problem to solve: say what should be done about academic cheating, or how to regulate drinking on campus.

Exactly 30 minutes into the problem-solving the researchers interrupted each group. They entered the room bearing a plate of cookies. Four cookies. The team consisted of three people, but there were these four cookies. Every team member obviously got one cookie, but that left a fourth cookie, just sitting there. It should have been awkward. But it wasn’t. With incredible consistency the person arbitrarily appointed leader of the group grabbed the fourth cookie, and ate it.

This leader had performed no special task. He had no special virtue. He’d been chosen at random, 30 minutes earlier. His status was nothing but luck. But it still left him with the sense that the cookie should be his.”

We probably cannot remember our commencement speaker or their message. That’s why each year at this time we should reflect on the words we missed, now that we have the context of experience to help us understand.

There are no straight lines along a career path. Michael Lewis is a highly regarded, bestselling author who has written stories of Wall Street and baseball. The lessons he shared that spring day:

Don’t put too much distance between you and your passion, because you may forget the feeling.

Be Humble. Don’t eat the last cookie. You may sit at the head of the table and truly believe you deserve the extra cookie, “But you’ll be happier, and the world will be better off, if you at least pretend that you don’t.” 

Saying Thank-You, email or hand-written?

The handwritten thank-you note is quickly becoming a relic of an earlier job search age. An increasing number of employers accept an email acknowledgement. However, some employers still place value on candidates who take the time to pen a note on real stationary, with real ink. The key is to do your research and say ‘thank-you’ consistent with the practice of the organization.

Job search is a competitive activity. You spend hours strategizing on how you will set yourself apart from others, with resume critiques, mock interviews and etiquette workshops. You arrive on time for your appointment, feel comfortable that you have made an impression, and on the way home, recall the key interactions of the day.

Who did you meet? What were their ‘hot button’ issues? How did you respond? Was there a question posed that you could not answer?

And you begin to envision a future as a part of this organization’s community.

Take time to acknowledge your appreciation for the opportunity to compete for the position, reiterate your approach to the ‘hot button’ issues and revisit the question that stumped you in the interview. With a bit of research and reflection you will be able to craft an answer and demonstrate your continued interest in the position.

What is the best way to follow-up on the interview? If you want to continue your candidacy, a thank-you is your next step. It gives you a forum to summarize your interest in the position, provide an answer to the question you missed and add any additional thoughts on how you might solve a problem facing the organization.

The key here is to be personal and timely. The thank-you note, like a cover letter should reflect the shared interview experience.

Even if it’s clear you are no longer in the running, send a note. It establishes your professionalism and might translate into another opportunity in the future.

Email or handwritten? Your research should give you a hint to the culture and what might be appropriate. Some view a snail mail thank-you as less competitive than one emailed. Try a combination. Send an electronic note and follow up with a written note within 24 hours.

Less than 20% of candidates thank interviewers for their time. A thank-you note could be your competitive advantage.

The week@work April 27 – May 3  Chief Storytelling Officer & Nancy Drew @ 85

Writing from North Carolina, this week@work has been a transcontinental journey. Observing life along Highway 40 you notice the new urban growth areas and the blight along old Route 66. Booming city centers and suburbs of Oklahoma City, Nashville, Knoxville and Charlotte contrast with graffiti covered, abandoned roadside attractions in a land that time forgot.

Travelling by car is typically reserved for tourists, but it’s worth the trip to reconnect with the reality of the changing economic landscape that’s hard to see from 20,000 feet.

Two stories to share from the past week:

Fast Company magazine reported on a new creative position, the ‘chief storytelling officer’:

“The CSO is a thoroughly modern title, the product of a growing interest in corporate storytelling, a pursuit that has lured other established writers and journalists into the world of corporate hackery.”

Using the example of Pakistani writer, Mohsin Hamid author of ‘The Reluctant Fundamentalist’, we discover the value of novelists in a corporate environment. “He’s now working for the half-century-old creative consultancy Wolff Olins as the company’s first chief storytelling officer.”

“Last year, Wolff Olins—which in 2001 became a subsidiary of the marketing giant Omnicom Group—contacted Hamid to explore how he could contribute to its work; the more he thought about it, the more he recognized, he says, that “storytelling isn’t only for novelists, but CEOs and leaders as well.

More than just a feel-good theme, Hamid says a unifying narrative that all employees can grasp can help them work more creatively and independently—necessities in today’s company structures, which often rely on a distributed leadership approach, rather than the top-down supervision of yesterday.”

This week we celebrated the first national Independent Booksellers Day and the eighty-fifth anniversary of the publication of the first Nancy Drew mystery book. Author and journalist Theodore Jefferson wrote an excellent piece on the influence of the series on book publishing and expanding young women’s aspirations:

“Agency.

It is that which forms the foundation for any hero’s ability to save the day. In America, agency for teenage girls in literature made its debut in 1930 in the person of Nancy Drew.

Scholars Janice Radway and Nan Enstad assert that stories like Nancy Drew’s provide girls a “place to dream.” While they highlight romances and the “dime novels” of the pulp era as prominent examples, that “anything is possible” spirit was not limited to those forms.

It was the imaginative energy of that era that propelled Nancy Drew and characters like her into the kinds of stories nobody had ever seen before.

“…it is what Nancy Drew does in her stories that sets the Drew-niverse apart from what once was. Nancy gets into fights, drives a car, packs a gun and relies on herself to get out of tough situations. She is mechanically inclined and at the same time doesn’t act like most people in the 1930s would have expected a teenage girl to act.”

This week we celebrate storytelling as a way to communicate corporate culture and we recognize a heroine whose stories encouraged young readers to dream.

The Saturday Read – J.K. Rowling and Anna Quindlen

When the jacaranda trees are in bloom in Los Angeles you know spring has arrived in this seemingly seasonless place. You notice SIG Alerts on the freeways at odd times of the day until you see groups of folks in gowns and mortarboards being trailed by family bearing great loads of floral bouquets. Commencement time has come and with it, the famous, to deliver advice and receive honorary degrees.

And sometimes, the words spoken at these events are shared across social media, eventually catching the eye of a publisher. In 2000, it was the speech that was never delivered to the Villanova University graduating class by Anna Quindlen that found its’ way onto book shelves two years later as ‘A Short Guide to a Happy Life’. Last month J. K. Rowling‘s 2008 Harvard speech, ‘The Fringe Benefits of Failure, and the Importance of Imagination’ has been published as ‘Very Good Lives’.

There was a time in my career when I worked in a building just north of Coney Island in Brooklyn. My favorite part of Ms. Quindlan’s book is the story at the end:

“I found one of my best teachers on the boardwalk at Coney Island many years ago, it was December and I was doing a story about how the homeless suffer in the winter months. He and I sat on the edge of the wooden supports, dangling our feet over the side, and he told me about his schedule, panhandling the boulevard when summer crowds were gone, sleeping in a church when the temperature went below freezing, hiding from the police amid the Tilt-A-Whirl and the Cyclone and some of the other seasonal rides. 

But he told me most of the time he stayed on the boardwalk, facing the water, just the way we were sitting now, even when it got cold and he had to wear his newspapers after he read them. And I asked him why. Why didn’t he go to one of the shelters? Why didn’t he check himself into the hospital for detox?

And he stared out at the ocean and said, “Look at the view, young lady. Look at the view.”

And every day, in some little way, I try to do what he said. I try to look at the view. That’s all. Words of wisdom from a man with not a dime in his pocket, no place to go, nowhere to be. Look at the view. When I do what he said, I am never disappointed.”

I first saw a video of J.K. Rowling’s address with a group of students one evening at a black women’s sorority event. These were Ms. Rowling’s first readers, the women who waited in long lines with their parents, some in costume in anticipation of the newest Harry Potter release. Here was J.K.Rowling who appeared on lists of the wealthiest and most successful. On that spring morning in Cambridge she shared her personal story of failure and imagination.

“I have asked myself what I wish I had known at my own graduation, and what important lessons I have learned in the 21 years that have expired between that day and this.

I have come up with two answers. On this wonderful day when we are gathered together to celebrate your academic success, I have decided to talk to you about the benefits of failure. And as you stand on the threshold of what is sometimes called ‘real life’, I want to extol the crucial importance of imagination.

Ultimately, we all have to decide for ourselves what constitutes failure, but the world is quite eager to give you a set of criteria if you let it.

So why do I talk about the benefits of failure? Simply because failure meant a stripping away of the inessential. I stopped pretending to myself that I was anything other than what I was, and began to direct all my energy into finishing the only work that mattered to me. Had I really succeeded at anything else, I might never have found the determination to succeed in the one arena I believed I truly belonged. I was set free, because my greatest fear had been realised, and I was still alive, and I still had a daughter whom I adored, and I had an old typewriter and a big idea. And so rock bottom became the solid foundation on which I rebuilt my life.

Now you might think that I chose my second theme, the importance of imagination, because of the part it played in rebuilding my life, but that is not wholly so. Though I personally will defend the value of bedtime stories to my last gasp, I have learned to value imagination in a much broader sense. Imagination is not only the uniquely human capacity to envision that which is not, and therefore the fount of all invention and innovation. In its arguably most transformative and revelatory capacity, it is the power that enables us to empathise with humans whose experiences we have never shared.”

Most of us don’t remember who spoke at our graduation. Some of us didn’t attend. But all of us can reflect on the words in both speeches and find a kernel to motivate and inspire. For me, it’s paying attention and never closing a door to a conversation that could resonate for a lifetime. It’s the thing that makes us different, empathy. And it’s the stories, always the life stories, where we find wisdom.