‘Cruising with the Beach Boys’ a poem by Dana Gioia

Have you ever taken a ‘daydream detour’ on a business trip, driving from the airport to a client along a winding beach side road? Maybe your playlist takes a momentary shuffle to a memory inducing moment. If yes, the ‘Friday Poem’ this week is for you, from Dana Gioia, California’s new Poet Laureate.

Gioia earned both his BA and MBA from Stanford University and an MFA from Harvard University. He was a marketing executive for General Foods for 15 years before his transition to full time writer. In 2003 he was named head of the National Endowment for the Arts, a position he held until 2009.

His poetry reflects his roots in a working class suburb of Los Angeles, and often references the time before, when his place @work was in corporate America. He continues to be a new millennium model for successful career transition.

This week’s Friday Poem is his ‘Cruising with the Beach Boys’; a California poem, by a California guy, from his shared hometown with the Beach Boys, before a freeway ran through it, Hawthorne, California.

Cruising with the Beach Boys

So strange to hear that song again tonight
Travelling on business in a rented car
Miles from anywhere I’ve been before.
And now a tune I haven’t heard for years
Probably not since it last left the charts
Back in L.A. in 1969.
I can’t believe I know the words by heart
And can’t think of a girl to blame them on.

Every lovesick summer has its song,
And this one I pretended to despise,
But if I was alone when it came on,
I turned it up full-blast to sing along –
A primal scream in croaky baritone,
The notes all flat, the lyrics mostly slurred.
No wonder I spent so much time alone
Making the rounds in Dad’s old Thunderbird.

Some nights I drove down to the beach to park
And walk along the railings of the pier.
The water down below was cold and dark,
The waves monotonous against the shore.
The darkness and the mist, the midnight sea,
The flickering lights reflected from the city –
A perfect setting for a boy like me,
The Cecil B. DeMille of my self-pity.

I thought by now I’d left those nights behind,
Lost like the girls that I could never get,
Gone with the years, junked with the old T-Bird.
But one old song, a stretch of empty road,
Can open up a door and let them fall
Tumbling like boxes from a dusty shelf,
Tightening my throat for no reason at all
Bringing on tears shed only for myself.

Dana Gioia   ‘Daily Horoscope’ 1986

Praise to the Rituals That Celebrate Change, a poem by Dana Gioia

High school graduation and university commencement celebrate major life transitions. The changes that come after are rarely celebrated with the same pomp and ceremony. For today’s Friday poem, Dana Gioia recognizes the rituals and suggests “the old be touched by youth’s wayward astonishment at learning something new…”

Change is the essence of our world today. At work and in life small quakes and seismic shifts alter our direction. We adapt and transition. Perhaps we should celebrate change, our evolution, with ritual and recognition. Eliminate the fear and reward transformation.

Praise to the Rituals That Celebrate Change

Praise to the rituals that celebrate change,
old robes worn for new beginnings,
solemn protocol where the mutable soul,
surrounded by ancient experience, grows
young in the imagination’s white dress.
Because it is not the rituals we honor
but our trust in what they signify, these rites
that honor us as witnesses—whether to watch
lovers swear loyalty in a careless world
or a newborn washed with water and oil.

So praise to innocence—impulsive and evergreen—
and let the old be touched by youth’s
wayward astonishment at learning something new,
and dream of a future so fitting and so just
that our desire will bring it into being.

Dana Gioia  2007

The other Stanford Commencement Speech – Dana Gioia

Even if you had not attended the commencement of the Class of 2012 at Stanford, you probably have a faint memory of the speech Steve Jobs delivered, as it played in unending loops on social media.

Why did his words resonate? Because he shared what he believed to be the fundamentals of his success though a multi-disciplinary, non-traditional approach to education.

“… you have to trust that the dots will somehow connect in your future. You have to trust in something – your gut, destiny, life, karma, whatever. This approach has never let me down, and it has made all the difference in my life.”

Steve Jobs in 2012 was a celebrity. The speaker in 2007 was not, and that caused a stir on ‘The Farm’. A self described working class kid – half Italian, half Mexican from Hawthorne, California, Dana Gioia was serving as the head of the National Endowment for the Arts when he was invited to speak.

In a culture where ‘connecting the dots’, creativity, innovation and curiosity are the current corporate buzz words, we seem to devalue the artists who live these words every day.

Gioia acknowledged the disagreement over his choice and used it to challenge the graduate’s definition of celebrity in his address.

“I know that there was a bit of controversy when my name was announced as the graduation speaker. A few students were especially concerned that I lacked celebrity status. It seemed I wasn’t famous enough. I couldn’t agree more. As I have often told my wife and children, “I’m simply not famous enough.”

And that—in a more general and less personal sense—is the subject I want to address today, the fact that we live in a culture that barely acknowledges and rarely celebrates the arts or artists.”

He then illustrated his point sharing his story:

“I grew up mostly among immigrants, many of whom never learned to speak English. But at night watching TV variety programs like the Ed Sullivan Show or the Perry Como Music Hall, I saw—along with comedians, popular singers, and movie stars—classical musicians like Jascha Heifetz and Arthur Rubinstein, opera singers like Robert Merrill and Anna Moffo, and jazz greats like Duke Ellington and Louis Armstrong captivate an audience of millions with their art.

The same was even true of literature. I first encountered Robert Frost, John Steinbeck, Lillian Hellman, and James Baldwin on general interest TV shows. All of these people were famous to the average American—because the culture considered them important.

Today no working-class or immigrant kid would encounter that range of arts and ideas in the popular culture. Almost everything in our national culture, even the news, has been reduced to entertainment, or altogether eliminated.”

Dana Gioia’s work today is poet and university lecturer. But he started his career in the same place, at Stanford. He earned both B.A. and M.B.A. degrees from his alma mater and pursued a business career, eventually serving as a Vice President of General Foods. In between he earned an MA in Comparative Literature from Harvard and in 1992 left the corporate world to be a full time writer.

On that day, at Stanford he was speaking to himself, challenging those who would go off to investment banks and Fortune 500 companies to consider their responsibility to American culture and the arts.

“To compete successfully, this country needs continued creativity, ingenuity, and innovation.

Art is an irreplaceable way of understanding and expressing the world—equal to but distinct from scientific and conceptual methods. Art addresses us in the fullness of our being—simultaneously speaking to our intellect, emotions, intuition, imagination, memory, and physical senses. There are some truths about life that can be expressed only as stories, or songs, or images.

Art delights, instructs, consoles. It educates our emotions. And it remembers. As Robert Frost once said about poetry, “It is a way of remembering that which it would impoverish us to forget.” Art awakens, enlarges, refines, and restores our humanity. You don’t outgrow art. The same work can mean something different at each stage of your life. A good book changes as you change.”

Steve Jobs and Dana Gioia gave the same speech five years apart. It’s about curiosity, creativity and innovation. How can we connect the dots if our world view has only one?

‘The Freeways Considered As Earth Gods’ a poem by Dana Gioia

The Friday poem is for all of you who spend time commuting to work. After reading poet Dana Gioia’s poem, I doubt you will ever experience being stuck on the 405 freeway in the same way. If you are not familiar with Mr. Gioia’s work, his personal career story, beginning as a graduate of the Stanford Business School and moving on to become a vice president at General Foods is not your typical path to poetry. From 2003 to 2009 he served as Chairman of the National Endowment for the Arts and currently lectures at the University of Southern California.

The Freeways Considered As Earth Gods

These are the gods who rule the golden land.
Their massive bodies stretch across the countryside,
Filling the valleys, climbing the hills, curving along the coast,
Crushing the earth from which they draw their sustenance
Of tar and concrete, asphalt, sand, and steel.

They are not new, these most ancient of divinities.
Our clamor woke them from the subdivided soil.
They rise to rule us, neither cruel nor kind,
But indifferent to our ephemeral humanity.
Their motives are unknowable and profound.

The gods do not condescend to our frailty.
They cleave our cities, push aside our homes,
Provide no place to walk or rest or gather.
The pathways of the gods are empty, flat, and hard.
They draw us to them, filling us with longing.

We do not fail to worship them. Each morning
Millions creep in slow procession on our pilgrimages.
We crave the dangerous power of their presence.
And they demand blood sacrifice, so we mount
Our daily holocaust on the blackened ground.

The gods command the hilltops and the valleys.
They rule the deserts and the howling wilderness.
They drink the rivers and clear the mountains in their way.
They consume the earth and the increase of the field.
They burn the air with their rage.

We are small. We are weak. We are mortal.
Ten thousand of us could not move one titan’s arm.
We need their strength and speed.
We bend to their justice and authority.
These are the gods of California. Worship them.

Dana Gioia ‘Pity the Beautiful’ Graywolf Press, 2012